Archive - BRAVE NEW WORD

Some reflections on Taking a Real Job

A tale of survival and a message of hope.

Jan 14 • Hayden Maskell

The Dos and Don'ts of Copywriting for 2025

Based on what I'm seeing in the copywriting game right now, here's what you should and shouldn't do in 2025:

Jan 16, 2025 • Martin Sayers

Episode #29: A Matter of Strategy

With a question from the copywriting legend Bob Bly!

Dec 24, 2025 • Hayden Maskell and Martin Sayers

34:44

Episode 28: The AI of the Storm (Part VI)

We have nothing to fear but fear itself.

Nov 6, 2025 • Hayden Maskell and Martin Sayers

22:04

No podcast this week. Instead, we have a fun Friday brief for you. Be warned...it's meaty.

Apr 4, 2025 • Hayden Maskell

Episode #1: Swearing, niching and shotput

Welcome to the BRAVE NEW WORD.

Sep 22, 2024 • Hayden Maskell and Martin Sayers

26:23

Episode #27: Your Own Worst Enemy

A very sweary episode about critique.

Oct 10, 2025 • Hayden Maskell and Martin Sayers

32:53

Episode #14: Name Your Price (But Mind The Drink)

How to price your naming projects, and whether booze can work miracles on your copy.

Jan 9, 2025 • Hayden Maskell and Martin Sayers

35:54

Episode #19: VOICES IN YOUR HEAD

Is the voice in your head interfering with your ideas?

Mar 21, 2025 • Hayden Maskell and Martin Sayers

27:25

Episode #20: The AI of the Storm (Part III)

Do robots dream of electric sheep?

Mar 28, 2025 • Hayden Maskell and Martin Sayers

19:51

Episode #26: Going Solo

Freelancing, curries and beer. A future classic.

Aug 29, 2025 • Hayden Maskell and Martin Sayers

23:42

Episode #13: Champagne Podcasting

And the Y-Fronts winner is...

Dec 19, 2024 • Hayden Maskell and Martin Sayers

27:59

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